A strategic approach to building trust with your consumers.
“When we bought Saddleback Mountain - one of the more iconic, but underdeveloped brands in the ski industry- it was critical that we understand the authentic brand and a strategy to effectively communicate that. A year into that effort I am confident we have done both of those things and Laura was central to that work. She is a thoughtful listener, a detailed planner and was very effective in helping provide clarity in both thinking and process.”
— Andy Shepard - General Manager, Saddleback Mountain
“Laura would make an excellent hire. Her drive, detail and strategy are top notch.”
— Melissa Atwood - Managing Director, Backbone Media